Social Media Metrics For Dummies (Record no. 16413)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01347cam a2200193 i 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781118027752 (pbk.) |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | MED HF6146 |
| Item number | I58.P67P67 |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Poston, Leslie. |
| 245 10 - TITLE STATEMENT | |
| Title | Social Media Metrics For Dummies |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | London |
| Name of publisher | John Wiley |
| Year of publication | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xx, 306p. |
| Other physical details | ill. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Metrics? What the heck is that? -- Navigating the measurement jungle -- Putting your metrics on steroids -- Keeping your finger on the pulse of living, breathing metrics -- Taking the deep dive into advanced metrics -- Predicting future metrics -- The part of tens. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Discover how to gauge your online success based on social media metrics with so many social media monitoring and measurement tools available, it can be overwhelming to figure out which tool is right for you when it comes to calculating the success of your social media marketing efforts. This fun and friendly guide helps you determine which tool will serve you best for understanding your online audience. You'll learn to sift through all the information available about social media monitoring and metrics so that you can listen to what is being said about your business, read your analytic dashboard. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Internet marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Social media |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing research. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Online social networks |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Not for loan | Home library | Current library | Shelving location | Date entered | Source of acquisition | Cost, normal purchase price | Full call number | Bar code | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Directorate of Library Services | Directorate of Library Services | General Collection | 09/14/2021 | BOOK AID | 56000.00 | MED HF6146.I58.P67 | 000000103512 | Books |